On 30 June 2011, at the Brussels premises of Neth-ER, EPA fellow Davide M. Parrilli, attended an expert panel discussion about the relationship between privacy and internet innovation. The occasion was the presentation of the preliminary results of a study for the European Parliament by Rand Europe and TNO. Mr. Parrilli provided the following blog post about the event and his observations:
There is an unanimous consensus that privacy cannot be neglected when talking about internet innovation, but also that privacy plays a pivotal role in stimulating innovation with respect to citizens’ rights. Privacy may be perceived from several perspectives, ranging from privacy as the ‘right to be let alone’ to spatial privacy. Innovation undoubtedly has an impact on privacy: such an impact can be perceived to be positive (for instance, in the case of blind authentication technologies or privacy friendly searches) or negative (for instance, in the case of Cloud computing).
A multi-level approach allows us to assess to what extent innovation respects users’ privacy and how innovation can be fully compliant with the expectations of users under the privacy perspective, taking into account market and system failures. Examples of the former are imperfect and asymmetric information and market dominance, while failures in infrastructural investments and lock-in/path dependency failures are examples of the latter.
It is curious to highlight that Cloud computing and law enforcement agencies and practices are also considered as system failures, since many governments do not trust Cloud computing yet and the interaction between the different national data protection authorities is perceived not to be sufficient.
These assumptions are in my opinion only partially true. Cloud computing may not be completely secure yet, but one must consider that (I) complete and absolute security does not exist in practice, that (II) not all Clouds infrastructures have the same (low or high) level of security, and finally that (III) judging Cloud computing as a system failure does not take into account that the Cloud may (and surely will) evolve and become more and more secure.
In regards to the interaction between the different national data protection authorities, at European level there is a framework for cooperation, and furthermore the Privacy Directive sets rules (that can be improved, but that are quite clear) to assess the national law that is applicable and the national data protection authority that is competent, so that considering law enforcement agencies as system failures is not fully justified.
Rand Europe and TNO’s study, that from the legal perspective is focused on the applicable regulatory framework ranging from the Data Protection Directive to the European Charter of Fundamental Rights, takes into consideration five case-studies (Cloud computing, behavioral targeting, location based services, RFID and biometrics) indicating the most relevant tensions and approaches/solutions to make these technologies compliant with the privacy requirements.
The most relevant considerations arising out of the study are that privacy enforcement needs to be stronger, but that this is quite difficult due to harmonization problems among countries. Furthermore privacy innovation is limited and business practices are more oriented towards data collection and use, and privacy is only secondary to business models. As corollary to this assumption, the study indicates that companies with inherently privacy friendly approaches have modest market shares and are not very visible to the public at large.
The debate among the participants revealed that there was no general consensus regarding these statements, but everybody agreed that technology and market innovation raise privacy issues and that business models must take into serious consideration the end-use perspective about privacy.
Nevertheless there are still several questions to ponder – the most relevant concern whether changes in privacy increase or decrease societal trusts and whether privacy and innovation can be linked in a virtuous cycle.
The discussion needs to be continued in other forums, including regulatory forums. Innovation and privacy cannot be neglected, since they concern economic growth and the respect of citizens’ rights – topics to be taken very seriously.